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Hi, I am Lexie Liu 👋
Product Marketer & Designer
crafting customer-centered experiences and measurable growth
With experience spanning consumer insights, B2B event marketing, and product design, I specialize in product marketing that starts with genuine consumer need.
I'm a marketer who treats creative decisions as hypotheses, and growth metrics as the evidence.
MY EXPERIENCE
2026 – 2026
Event Marketing Coordinator
@Infopro Digital (LuxePack)
2025 – 2026
Marketing Research Intern
@P&G
2025 – 2025
Brand Marketing Intern
@Unilever
2024 – 2025
User Experience Designer
@FunfitLand
2021 – 2022
User Interface Designer
@Bytedance
2021 – 2021
Graphic Designer
@TAL Education Group
LANGUAGES
MANDARIN
ENGLISH
Native
Fluent
EDUCATION
Master of Science in Marketing
Vanderbilt University
2025-2026
Summer study Interior Architecture & Art History
Naples & Rome, Italy 2022-2023
Bachelor of Fine Arts Illustration
Rhode Island School of Design 2019-2024
SKILLs
• Presentation
• Problem-Solving
• Communication
• Teamwork
• Adaptability
• Project Management
TOOL STACK
Digital Marketing: Social Media (Facebook, Instagram, LinkedIn & Twitter)
Email Marketing: Hubspot
Data Visualization: Excel, SPSS, Tableau, Google Data Studio, Lark
Web Analytics: Google Analytics
Graphic Design: Adobe CC (InDesign, Photoshop, Illustrator), Canva
UIUX & Web Design: Figma, Sketch, Github, Visual Studio (HTML, CSS, JS)
Video Editing & Creation: Adobe CC (Premiere Pro, After Effects), iMovie
Project Management: Jira, Asana, Event Maker, Teams, Lark
Copywriting Experience: email newsletters, social media captions
Market Research Experience: focus groups, surveys, report analysis
Event Experience: planning large-scale trade shows, conferences, award ceremonies, coordinating speakers & schedules
MY WORK
LUXE PACK Los Angeles Trade Show
Event Marketing | Jan 2026 - Mar 2026 Internship
LUXE PACK New York Trade Show
Event Marketing | Mar 2026 - May 2026 Internship
BlueAir New Product Ideation (China)
Product Marketing | Jul 2025 - Oct 2025 Internship
✨Thanks for stopping by!
If something here resonated with you, I’d love to keep the conversation going ☺️
Whether it’s a role, a project, or just a quick hello. Feel free to reach out!
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