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PORTFOLIO 2026
Lexie Liu
Marketing Professional with a Design Edge
I recently completed my Master of Marketing @Vanderbilt University after spending 4 years studying Art & Design @Rhode Island School of Design.
Started out as an illustrator, I worked across editorial, graphic, and product design, and gradually expanded into marketing field through work in product development, consumer research, event marketing, and analytics.
After exploring different areas of marketing, I find it especially rewarding when using consumer insights help shape meaningful products. I view creativity as the vital bridge that connects a product to its users and drives effective audience engagement.
Hi, I'm Lexie
Event Marketing
Product Development
Brand Design
Consumer Insights
Analytics
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PREVIOUSLY AT
🎓 EDUCATION
Vanderbilt University
Master of Science in Marketing
Rhode Island School of Design
Bachelor of Fine Arts in Illustration
💼 EXPERIENCE
1
+
YEARS MARKETING
4
+
YEARS DESIGNING
💡
SKILLS
• Presentation
• Communication
• Teamwork• Adaptability
• Project Management
🛠️
TOOL STACK
Digital Marketing: Social Media (Facebook, Instagram, LinkedIn)
Email Marketing: Hubspot
Data Visualization: Excel, SPSS, Tableau, Google Data Studio, Lark
Web Analytics: Google Analytics
Graphic Design: Adobe CC (InDesign, Photoshop, Illustrator), Canva
UIUX & Web Design: Figma, Sketch, Github, Visual Studio (HTML, CSS, JS)
Video Editing & Creation: Adobe CC (Premiere Pro, After Effects), iMovie
Project Management: Jira, Asana, Event Maker, Teams, Lark
Copywriting Experience: email newsletters, social media captions
Market Research Experience: focus groups, surveys, report analysis
Event Experience: planning large-scale trade shows, conferences, award ceremonies, coordinating speakers & schedules
Selected Work
Spring 2026 | B2B Event Marketing
Luxe Pack Los Angeles
Jul 2025 | Brand Development for BlueAir
Luxe Pack New York
BlueAir New Product Ideation
Mar 2026 | Event Marketing for a B2B Trade Show
✨ Let's Connect !
If something here resonated with you, I’d love to keep the conversation going ☺️
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